Be well-prepared for both the technical and advisory roles that are central to professional public relations practice.
You'll acquire skills in media management, learn to identify and manage organisational issues and crises, and develop industry materials and strategic campaigns for real client organisations.
Graduates will gain a critical understanding of the role played by public relations locally and globally, examined within ethical, socially responsible and legal frameworks. Work will typically be found in PR, government, corporate, the media and NGO sectors.
Career possibilities
Our programs prepare you for your first job and beyond. Here are some of the careers you could be on your way to:
- Public relations professional
- Broadcast writer
- Broadcast producer
- Political staffer
- Marketing director
- Public relations consultant
- Public relations and social media manager
- Public relations specialist
- Public relations officer
- Publicist
Events
See all events13 January - 13 January
Institute of Modern Languages High School Enrichment Program
Stories
See all storiesCareers
The UQ graduate forging a successful career in finance
4-minute read
Study tips
Why you should consider an economics honours degree
4-minute read
Careers
Economics jobs for human connection and impact
4-minute read
Stories
See all storiesCareers
The UQ graduate forging a successful career in finance
4-minute read
Study tips
Why you should consider an economics honours degree
4-minute read
Careers
Economics jobs for human connection and impact
4-minute read
How you'll learn
Your learning experiences are designed to best suit the learning outcomes of the courses you choose.
- Lectures
- Tutorials
- Work placements
- Overseas study
- Research experience
- Studios
- Workshops
What you'll study
At UQ, subjects are called 'courses'. Here's a sample of the courses you could study:
- Public Relations Writing
- Media Strategies
- Public Interest Communication
- Public Relations Project
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