Build the skills to lead communication in a fast-paced, media-driven world.
The Strategic Communication major prepares you for both technical and advisory roles across public relations, corporate communication, government, and the not-for-profit sector.
You’ll learn to manage media relations, navigate organisational issues and crises, and design strategic campaigns and industry materials for real clients.
The program blends theory with hands-on experience, giving you a strong foundation in ethical, effective, and globally aware communication practices.
Whether you're shaping public narratives, managing stakeholder relationships and reputation, or leading digital strategy, this major gives you the strategic thinking mindset that will see you graduate with the tools to make an impact.
Career possibilities
Our programs prepare you for your first job and beyond. Here are some of the careers you could be on your way to:
- Communication and engagement officer
- Communications manager
- Communications officer
- Communications adviser
- Public relations and social media manager
- Digital media specialist
- Digital media product manager
- Digital content producer
- Copywriter
- Public relations specialist
Average annual salary range
Communications Adviser
seek.com.au
My program provided me with the space to broaden my intellectual horizons – exposing me to industry practitioners and internship opportunities and empowering me to interact with one of the most stimulating and diverse groups of people I have ever met.
As one of the final subjects in my degree, the internship helped me learn invaluable skills that prepared me to enter the workforce. This course enables so many students to get their first, practical step into the communications industry.
With the support of UQ's experienced teaching team, UQ equipped me with the foundational skills to make an impact on the industry at a very young age.
Now running my own startup, I attribute my success to my art for storytelling and the communication principles I learned during my time at UQ.
UQ’s Bachelor of Communication program equipped me with the skills and foundational knowledge, as well as meaningful professional connections to find success in the industry.
No two days are the same. I think the skills you need to do the job are to be quick on your feet – in every sense.
My program provided me with the space to broaden my intellectual horizons – exposing me to industry practitioners and internship opportunities and empowering me to interact with one of the most stimulating and diverse groups of people I have ever met.
As one of the final subjects in my degree, the internship helped me learn invaluable skills that prepared me to enter the workforce. This course enables so many students to get their first, practical step into the communications industry.
With the support of UQ's experienced teaching team, UQ equipped me with the foundational skills to make an impact on the industry at a very young age.
Now running my own startup, I attribute my success to my art for storytelling and the communication principles I learned during my time at UQ.
UQ’s Bachelor of Communication program equipped me with the skills and foundational knowledge, as well as meaningful professional connections to find success in the industry.
No two days are the same. I think the skills you need to do the job are to be quick on your feet – in every sense.
Events
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12 January - 12 January
Institute of Modern Languages High School Enrichment Program
Stories
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Careers
What jobs can I get with a communications degree?
6-minute read
UQ people
Meet the expert: exploring communication with Associate Professor Nicholas Carah
4-minute read
Careers
Emerging careers in the arts and communication industries
5-minute read
Stories
See all storiesCareers
What jobs can I get with a communications degree?
6-minute read
UQ people
Meet the expert: exploring communication with Associate Professor Nicholas Carah
4-minute read
Careers
Emerging careers in the arts and communication industries
5-minute read
What you'll study
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