Studying a business management degree can help you shape a dynamic career across industries and become a future business leader.
Designed with a strong business foundation, UQ’s Bachelor of Business Management develops core skills and knowledge to adapt to changing business landscapes. Showcase your specialised business expertise by choosing one of 7 majors. Along the way, you’ll also become adept at problem solving, time management, teamwork and networking.
Let’s explore the 7 types of business majors to help align your program with your professional aspirations.
1. Become an expert in economics
For those interested in strategy and analysis, the Business Economics major can help you understand critical economic issues in relation to people, organisations and society. From financial planning to corporate strategy, this business major prepares you for career opportunities across private and public sector enterprises.
By majoring in business economics, you’ll gain more insight into financial investment, economic forecasting and growth strategies.
What jobs can I get with this business major?
Potential career pathways include:
- policy analyst
- accountant
- corporate strategist
- financial consultant
- investment manager
- urban and regional planner.
According to Labour Market Insights, jobs in intelligence and policy analysis are expected to grow 8.7% in 5 years.
2. Build a startup or create an innovation strategy
Businesses are looking for graduates who can navigate uncertainty – a specialist skillset. The Innovation and Entrepreneurship major equips you with tools, concepts and practical learning experiences that will empower you to try something new and create value from the unknown.
This business major will prepare you to develop strategies across sectors, start a business to fulfil a social need, and pivot business models to suit dynamic industry and economic changes. You’ll also gain insight into digital innovation, social entrepreneurship and growth strategies, and learn how innovative products and services like Netflix, Nespresso, MRNA vaccines and autonomous mining trucks came to life.
What jobs can I get with this business major?
Potential career pathways include:
- startup founder
- strategy consultant
- business improvement specialist
- business development manager
- business analyst
- strategy, innovation and growth manager.
According to Labour Market Insights, jobs in management and organisation consultancy are expected to grow 32.2% in 5 years.
3. Lead through dynamic industry changes
As rapid changes and disruption impact business operations around the world, the Leadership and Management Science major equips you with the tools and knowledge to address emerging challenges and successfully manage teams. This major prepares you for graduate-level leadership and managerial positions.
By majoring in leadership and management, you’ll gain insight into how best to lead workplaces out of difficult situations and tackle industry concerns, such as managing conflict, making critical decisions and leading responsibly.
What jobs can I get with this business major?
Potential career pathways include:
- project manager
- business development manager
- business management consultant
- leadership consultant
- operations manager
- account executive.
According to Labour Market Insights, jobs in management and organisation consultancy are expected to grow 32.2% in 5 years.
4. Prepare for a global business career
Explore career opportunities across international economies and global firms with the International Business major. This major will prepare you to work in business operations, government agencies and trade associations around the world. You may also want to expand local businesses into the global sphere.
By studying international business, you’ll gain deeper insight into international trade and investment, international business strategy, and global human resource management.
What jobs can I get with this business major?
Potential career pathways include:
- global financial manager
- international business executive
- international management consultant
- international operations manager
- international trade analyst
- international logistics coordinator.
According to Labour Market Insights, jobs in financial investment and management are expected to grow 10.7% in 5 years.
5. Focus on people and talent
Underneath all the technical aspects of business operations, many organisations will often point to people as their greatest asset. Majoring in Human Resources is the first step toward transforming this goal into a reality.
For those interested in the management of people, this business major will give you insight into recruitment and selection, training and development, performance management and employment relations. You’ll also develop expert leadership, interpersonal, organisational and communication skills to navigate a range of workplace dynamics and situations.
What jobs can I get with this business major?
Potential career pathways include:
- human resources manager
- management consultant
- talent acquisition coordinator
- client relations manager
- industrial relations adviser
- organisational development specialist.
According to Labour Market Insights, jobs in human resource management are expected to grow 16.3% in 5 years.
6. Improve business processes with data
Understanding the complex relationship between business and technology can enhance operations in large organisations. The Business Information Systems major focuses on the in-depth analysis and management of data, systems and technology across a variety of business environments.
By majoring in business information systems, you’ll be ready to provide advice on how technologies and systems can be used to improve business operations.
What jobs can I get with this business major?
Potential career pathways include:
- business analyst
- technology consultant
- information systems technician
- data analyst
- business systems planner
- IT application specialist.
According to Labour Market Insights, jobs in business and systems analytics are expected to grow 12.9% in 5 years.
7. Dive into marketing and branding products and services
Learn how to create strategies based on customer behaviour and market research with the Marketing major. As a budding marketing expert, you’ll gain skills in a growing landscape of digital marketing, client relationships and brand management.
Studying this business major will prepare you to work in marketing teams across a range of industries, from arts and entertainment to tourism and not-for-profit agencies.
What jobs can I get with this business major?
Potential career pathways include:
- marketing coordinator
- brand manager
- digital marketing specialist
- client relationship manager
- marketing executive
- communications consultant.
According to Labour Market Insights, jobs in advertising and marketing are expected to grow 11.4% in 5 years.
Tailor your studies to suit your goals
The UQ Bachelor of Business Management is designed so you can specialise in one major that aligns with your career goals or interests, along with an additional second major or selection of general electives to broaden your knowledge and skillset.
