Skip to menu Skip to content Skip to footer

You're viewing this site as a domestic an international student

You're a domestic student if you are:

  • a citizen of Australia or New Zealand,
  • an Australian permanent resident, or
  • a holder of an Australian permanent humanitarian visa.

You're an international student if you are:

  • intending to study on a student visa,
  • not a citizen of Australia or New Zealand,
  • not an Australian permanent resident, or
  • a temporary resident (visa status) of Australia.
You're viewing this site as a domestic an international student
Glass skyscraper towering into the sky

Field of Study

Strategic Communication

Graduate Certificate in Communication

This field provides the skills of professionally analysing communication situations and designing solutions to communication problems.

You'll also learn the skills required to plan and implement a professional public relations campaign (including goal-setting, budgeting and evaluation), the skills of audience and public opinion analysis, a range of communication theories, and an understanding of how globalisation and the emerging information economy impacts public relations practices.


1 in Queensland for arts and humanities

QS World University Rankings 2023

Career possibilities

Postgraduate study can take you anywhere. Here are some of the careers you could be on your way to:

  • Public relations and social media manager
  • Social media manager
  • Marketing strategist
  • Political campaign manager
  • Strategic marketing analyst
  • Change and communications specialist

How you'll learn

Your learning experiences are designed to best suit the learning outcomes of the courses you choose.

  • Lectures
  • Overseas study
  • Seminars
  • Workshops

What you'll study

At UQ, subjects are called 'courses'. Here's a sample of the courses you could study:

  • Communication Theory
  • PR and Professional Practice: Foundations
  • Communication Practice and Campaigns
  • Digital Media Theory and Practice

Keep up to date

Sign up to get information about applying and studying at UQ.

Select your country and then enter your mobile phone number.

We will use your information to keep you informed about UQ programs, news, events and scholarships. By submitting this form, you consent to the terms of UQ's Marketing consent and privacy notice.