Be well-prepared for both the technical and advisory roles that are central to professional public relations practice.
You'll acquire skills in media management, learn to identify and manage organisational issues and crises, and develop industry materials and strategic campaigns for real client organisations.
Graduates will gain a critical understanding of the role played by public relations locally and globally, examined within ethical, socially responsible and legal frameworks. Work will typically be found in PR, government, corporate, the media and NGO sectors.
Career possibilities
Our programs prepare you for your first job and beyond. Here are some of the careers you could be on your way to:
- Corporate affairs manager
- Public relations consultant
- Publicist
- Public relations and social media manager
- Media and communications officer
- Public relations account manager
- Communications manager
Events
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13 January - 13 January
Institute of Modern Languages High School Enrichment Program
Stories
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UQ people
Meet the expert: studying economics with Dr Terence Yeo
5-minute read
Careers
My business information systems graduate career
6-minute read
Careers
The UQ graduate forging a successful career in finance
4-minute read
Stories
See all storiesUQ people
Meet the expert: studying economics with Dr Terence Yeo
5-minute read
Careers
My business information systems graduate career
6-minute read
Careers
The UQ graduate forging a successful career in finance
4-minute read
How you'll learn
Your learning experiences are designed to best suit the learning outcomes of the courses you choose.
- Lectures
- Tutorials
- Work placements
- Research experience
- Studios
- Workshops
What you'll study
At UQ, subjects are called 'courses'. Here's a sample of the courses you could study:
- Public Relations Writing
- Media Strategies
- Public Interest Communication
- Public Relations Project
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